The audio version. This is UNCUT video from a seminar in Las Vegas in 2006. AFAIK these DVDs were only made available to the attendees. I am fairly certain these have never been sold. There is no manual PDF included. If you have a manual from virtually any Kenrick seminar (Max Persuasion I, Max Persuasion II, Unconscious Persuasion, breakthroughs in persuasion,etc…) you will have 99.99 percent of what was in the manual for this seminar. Kenrick prefers to do everything verbally, and does not care much about putting together an extensive, detailed manual. I suggest checking out the mind map, lots of seminar specific detail there, use the Max Persuasion I manual for background.
Kenrick covers just about his entire bag of tricks in this seminar. Kenrick has two guest speakers - Dave Lakhani and Eric Knowles. Lakhani covers "The Hero's Journey" as a way to build rapport and credibility and Knowles covers Resistance. The Knowles session is outstanding - one of the most useful sessions on influence I have ever seen.
Esteemed professor Michael D. C. Drout brings his expertise in literary studies to the subject of rhetoric. From history-altering political speeches to friendly debates at cocktail parties, rhetoric holds the power to change opinions, spark new thoughts, and ultimately change the world. The study of rhetoric not only leads to a greater understanding of how personages such as Martin Luther King Jr. and Winston Churchill elevated the power of speech to majestic heights, but also to a stronger proficiency in using rhetoric in anyone's day-to-day life.
How often do you find yourself misunderstood, frustrated, and on the losing end of an argument? Sometimes? Most of the time? All the time? If a large percentage of your success in life depends on your success in conversation, wouldn’t you like "never" to be your answer? Do you have a plan ready when you find yourself confronting an adversary at work? At home? On a dark street at night? Or do you just react from habit or emotion? As Dr. George Thompson says, "When you react, the event controls you. When you respond, you’re in control."